For Media

Hotels for Press
Accommodation levels in Rio de Janeiro are anticipated to be at full occupancy during the conference. While it is not the responsibility of the United Nations to procure accommodation for the media, it should be noted that the Brazilian national organizing committee for Rio+20 has committed to blocking a minimum of 500 hotel rooms in Rio de Janeiro for media covering the conference. Costs must be covered by the media. For more details, visit: http://www.rio20.gov.br For information regarding room availability please contact: Terramar Travel Agency

Emails: reservas2@terramar.tur.br or reservas4@terramar.tur.br or reservas8@terramar.tur.br

Tel: (+55+21) 35120067 or (+55+11) 30142042 or (+55+19) 35145600

Media representatives must present their approval letter and copy rio20.hoteis@itamaraty.gov.br when requesting their accommodations.

Information

Speaker talks of sustainability in the business world
People attending the recent Business Breakfast, hosted by Mayor Marolyn Morrison, heard the message from Dr. Bob Willard, an expert on corporate sustainability. He pointed out the business community is getting more concerned about sustainability, as it becomes an imperative. He added that over the last couple of years, there?s been the ?sustainability imperative? emerging, magnified by growing government and public concern over such factors as climate change, industrial pollution, food safety, depletion of natural resources, etc.

Willard pointed out Russia cut off exports of wheat last year. It used to be a huge exporter, and one of the biggest importers of Russian wheat was Egypt. As people there started running out, food riots broke out. Water is another issue, as Willard pointed out 60 to 90 per cent of the water in the world is used for agriculture.

A survey of more than 700 CEOs world-wide revealed the majority agree that sustainability should be fully embedded into companies? strategies and operations, that it should be discussed and acted upon by boards, that it should be embedded into the global supply chain, incorporated into discussions involving financial analysis, etc. He also said this was the case in a 2007 survey, and the numbers had grown noticeably in 2010. CEOs believe managing societal expectations for sustainability will improved their reputations with their consumers and employees. He said that 59 per cent of companies in all industry sectors increased their investments in sustainability in 2010, compared to 25 per cent in 2009. And 69 per cent expect they will step up their investments in that area this year.

A business working on being sustainable need to have smart business strategies, be respectful of the environment and have appropriate human-resource policies. Willard called it ?asset management,? meaning business operators have to properly manage the capital they depend on.

Willard said there are five stages on the journey to sustainability, starting with pre-compliance; followed by compliance, which frequently involves regulatory enforcement, but ?it gets good after that?; beyond compliance, which involves savings from eco-efficiencies and avoiding public relations problems as well as the threat of new regulations; integrated strategy, which involves quantifying the pay-off from the compliance; and purpose and passion, involving a values-driven founder or CEO.
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