The main objective of the Renewable Energy Reference Centre (CRER) is to act as a node and driving force for the incorporation of renewable energy (RE) and energy efficiency (EE) into Betim?s municipal development plan. CRER seeks to dispense information and encourage RE and EE solutions to meet the challenge of climate change and energy savings. Since its inception, CRER has served as an important tool to raise local and regional awareness, provide information, set up demonstration projects and monitor impacts.CRER put the theoretical to test with concrete actions, by providing information to city dwellers and visitors about how to optimize daily energy use. CRER enhances this knowledge transfer through displaying their on-site renewable energy system. Through these activities, Betim is closer to realizing a sustainable energy future, with implications for Brazil as a whole.